UX // Design // 2017
What are Wix insights?
Simple and easy tool to learn about your site and blog traffic
Learn about the people who visit your site, see where visitors come from, your most popular pages & more, and get amazing insights and stats to help you build your site and improve it.
Challenges and problems
The analytical tool is hard to digest for “simple users” ( people that are not tech-savvy) and the common problem is “OK, I see the data and I have no idea what to do with it”.
We wanted to create a product that is easy to understand and very useful to all users types.
What is out there?
I stared my process by checking what is out there and see how they show data to users. Some tools are very heavy like google analytics and some are very simple like dribble analytics.
We wanted to create simple tools that give a lot of value.
Choosing a direction
For the design direction I decided to go with stats cards, each card will focus on different statistics and the insights that are related to it.
Did some quick wireframes in Sketch
Hi-fidelity design (Based on Wix design system)
Thank for watching